The Belize Tourism Board (BTB),in collaboration with Color Blind Multimedia Productions and the National Institute for Culture and History (NICH), officially launched on Friday, December 6, 2019, the See Belize Channel, Belize’s first dedicated television travel channel, during a press conference held at the North Park Hotel in Belize City.
The See Belize Channel has been created to take viewers on journeys through the veins of Belize’s cultural, social and ecological beauty, enabling them to immerse into the heart and soul of our Jewel. Through original, authentic and high-quality video content, viewers will be able to truly hear, feel and See Belize.
“There are emerging trends in tourism that require that we constantly seek out new and creative ways of capturing the attention of travelers. This has led us to today and the BTB’s partnership with Color Blind Media and NICH, and the launching of Belize’s first ever Travel Channel –See Belize,” Hon. Manuel Heredia, Minister of Tourism & Civil Aviation, said during the launch.
The channel will be available via television as well as online, which means that it has strong potential to reach and capture the interest of our target markets. It will reinforce the BTB’s marketing efforts by showcasing the best of Belize to local and international audiences and will deeply enhance awareness of Belize as a premier tourism destination. It is BTB’s hope that Belizeans will also be inspired through the programming and choose to be “Belizean travelers” and to experience all that our beautiful country has to offer.
A lot of creativity, time and effort went into creating the See Belize Travel Channel, which will certainly be a welcome addition to the many avenues that both the BTB and our industry partners and stakeholders utilize to promote Belize –a Curious Place!
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