The Belize Tourism Board has just released statistics for the country’s tourism arrivals for the year 2012 and is boasting an exceptional year for Belize’s Tourism Industry, particularly for overnight tourism. With their new Tourism Action Plan in full force and the launch the country’s identity, including a new logo and look, Belize is looking forward to a promising year for tourim in Belize.
Overnight arrivals saw an overall 10.7% increase, in comparison to 2011 arrivals. In 2012, there were 26,872 more visitors than in 2011, recording 277,135 visitors for the entire year. The American market made up 63.7% of this total, while Canadians made up 8.7%.
Airport arrivals saw a 16.3% increase in 2012, having 211,747 tourists arriving at the Philip Goldson International Airport; therefore, making up 76.4% of the total overnight arrivals. The total airport arrivals for 2012 were 211,747. Reflecting the overnight arrivals, airport arrivals were at its highest in March, with 25,982 visitors, and December followed with 23,312 visitors.
Although cruise arrivals have decreased by 12%, it still contributed an impressive 640,734 visitors to Belize for 2012. The year began with a 34.9% increase, compared to January 2011. February also saw a 24.4% increase, as well as July with a 9.6% increase. While the numbers were down for 2012, it was within reasonable cause, as Belize had less scheduled cruise calls for 2012. Heading into 2013, BTB has gotten assurances from cruise partners that Belize will see growth in the cruise industry.
In comparison to several of our regional competitors, Belize is doing extremely well, particularly for overnight tourism. From the table below, the final overnight tourism figures released for some of the Caribbean islands show change percentages as based on comparisons to the 2011 tourism year.
“The Belize Tourism Board wishes to extend hearty congratulations to all Belizeans, our partners and stakeholders. It is through continuous hard work, collaboration and dedication that we are able to achieve such impressive results. We look forward to an even greater year in 2013!,” concluded the press release.